Tractor Manufacturer Predicts Customers' Repurchase Inclination with 86% Accuracy
The company has gained 100% visibility into repurchase drivers and uses that data to improve the identification of repeat customers.
Project Overview
Region
India
Industry
Industrial Machinery
Challenges
- Data resided in different siloes
- No visibility into repurchase decisions
- Highly ineffective marketing campaigns
Download Case Study
Learn how Bristlecone helped this manufacturer leverage Predictive Analytics to gain 100% visibility into factors driving repurchase activity.